Solutions for Marketing & Leasing Teams

Bring better data to the table.

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The Marketing Opportunity

Proving Marketing Impact

Marketing return is demonstrated in the data.

One of the best ways for marketing to impact and influence operations is to bring data to the table and show someone something they didn’t know within the portfolio. Better data allows marketers to work on the business not in the business, correlating marketing data with operational data to conduct “what if” analyses to prove a point of view.

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The Marketing Value

Work On The Business, Not In The Business

Reveal the true operational impact of your work.

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One Central Data Hub Across Tech Stack

Correlate marketing data points with operational data points to show the impact marketing strategy has on KPIs.

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Ask The Right Questions

Avoid knee-jerk reactions that lack strategy. Graduate from asking easy and expected questions about your portfolio to asking strategic, data-driven ones.

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Put All Your Data to Work for You

Remove the constraints on what data is available & how you can analyze it so that you can put all your data to work.

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Focus Efforts Where Needed

Use alert thresholds to identify your “focus communities” & see a higher return on your time (or money) investment.

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Conduct “What If” Analyses

Drill down into your leasing funnel to identify how many leads you need to achieve desired occupancy or conversion opportunities.

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Evaluate Marketing Spend

Dive into granular property spend such as cost per channel, cost per lead/lease, etc. or roll that up across your portfolio to see the effectiveness.

REBA Clients Know

Data Improves Collaboration

Melanie Flaherty, Sr. VP, Marketing, Carmel Partners

“One thing I like about REBA is how it helps the team look at consistent information. REBA makes it quick and easy to identify problems and market differently. Data can tell a great story and make it easier to partner with Operations to improve performance.”

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Solutions for Marketers

We offer a suite of business intelligence, budgeting, and pricing & revenue management solutions to help marketers capitalize on their data.

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