The People Behind the Performance – Interview with Stacy Westbay
December 10, 2024 by Jocelyn Quall
In this episode of The People Behind the Performance, REBA CEO Donald Davidoff sits down with Stacy Westbay, founder and CEO of Revenue Edge. Stacy shares her journey from part-time leasing agent to leading a company that offers tailored revenue management services for multifamily operators. They dive into the challenges and opportunities in revenue management, the impact of the current legal landscape on pricing strategies, and the increasing importance of clean, actionable data. With insights on adapting to industry changes and the value of data-driven decision-making, this conversation is a must-watch for anyone navigating multifamily revenue strategies.
Watch the full interview to gain invaluable insights into the future of revenue management and its role in multifamily success!
About Stacy Westbay
Stacy Westbay’s multifamily journey began in 1996 as a leasing agent, culminating in her role as Vice President of Asset Management before launching Revenue Edge in 2012. Recognized as an industry expert, Stacy’s reputation in revenue management platform discovery, implementation, integration, and diagnostics has allowed her to build and scale a company completely tailored to each of its unique clients. Stacy holds an MBA in Finance from Southern Methodist University.
Author
Jocelyn Quall
Jocelyn Quall is the Vice President of Marketing at Real Estate Business Analytics (REBA), a data analytics software company on a mission to change how the rental housing industry uses data. She has spent her career driving demand for B2B and B2C hospitality leaders in multifamily, senior living, and temporary housing. She is a passionate storyteller and loves crafting messages that elicit emotions and engagement with her audience.