The People Behind the Performance – An Interview with Brent Steiner

November 29, 2022 by Jocelyn Quall

In this interview series, our CEO Donald Davidoff sits down with key industry leaders and disruptors to tell the stories of the people behind the performance. Today, we’re joined by Brent Steiner, Founder and Chief Executive Officer at Engrain, a B2B SaaS company offering a collection of map-based visualization products for enhancing the way people find, lease, and manage properties. Join us for a transparent look at Brent’s insights on the opportunities for change that current industry pressures are generating for multifamily, his passionate belief that renters want to select their specific apartment, the evolution toward machines (AI) interpreting data and telling us what we need to do, and the importance of correlating data from disparate sources to find the deeper story behind what you’re seeing at your property.

For more on our partnership with Engrain and how we’re helping clients elevate their data-driven decision-making through map visualizations, read our press release here.

About Brent Steiner

Brent Steiner is the CEO and Co-Founder of Engrain, a B2B SaaS company offering a collection of map-based visualization products for enhancing the way people find, lease, and manage properties. With over 30 years of experience in the proptech industry, Brent has provided thought leadership and solutions in marketing and technology to some of the most recognizable companies in the property management, brokerage, and development space.  Not only his tenure, but his relationships with the decision-makers, strategists, and marketers in real estate have allowed him to truly understand what pervasive challenges this industry endures. He has dedicated his career to serving this industry with visionary, easily-integrated products to alleviate the industry’s pain points, attract and engage prospective renters in multifamily, and arm property managers and owners with the ability to maximize their outcomes.

His continual invitations from the industry to serve as speaker, moderator and panelist at highly-acclaimed and well-attended events is a testament to his revered knowledge and balanced perspective.  Most recently Brent served as moderator for the 2021 OPTECH panel on “Navigating the Culture of Data-Minded Teams”, and spoke at NAA’s Executive Session on “You’re Only as Valuable as Your Data”.  Brent Steiner is a knowledge junkie, and a trustworthy authority on ways to positively disrupt the marketplace and innovate technology to add value to prospects, operators and business leaders.